Optimum Power Blueberry Cinnamon Flax Cereal

Why this score

• Ultra-processed (NOVA 4)Ultra-processed per the NOVA classification — −1.5, never below 7 on this rule alone.
• High in sugar, saltFSA traffic lights per 100g: medium sugar, salt (−0.4).
• Organiccertified organic (+0.5).

Ingredients (15)

• 9Whole wheat mealWhole grain, fiber-rich, nutrients intact, minimal processing
• 9Wheat branWhole grain byproduct; excellent fiber and nutrient source
• 3Cane sugarRefined sweetener with minimal nutrients, empty calories
• 8Soy flourPlant-based protein; minimally processed whole food
• 8Puffed Khorasan wheatAncient whole grain, minimally processed, nutritious and digestible
• 8Barley malt extractNatural sweetener from grain; minimally processed
• 7Soy fiberProcessed but natural source, supports digestive health
• 9Flax mealWhole food, rich in omega-3s, fiber, and lignans
• 10Flax seedsWhole food; excellent source of omega-3s and fiber
• 9Oat branWhole food, high fiber, beta-glucan, minimally processed
• 9Freeze-dried blueberriesMinimally processed whole fruit, retains antioxidants and nutrients
• 6Sea saltNatural mineral source, less refined than table salt, minimal processing
• 5Blueberry flavorUnknown ingredient — insufficient data to score
• 9CinnamonNatural spice, antimicrobial properties, no processing required
• 8Tocopherols vitamin ENatural antioxidant nutrient, preserves food quality and health

Allergens

Contains: gluten, soy

Declared on the product label. Anything not listed here simply wasn't declared - that is not the same as being free from it. Always check the packaging.